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Case studies
Property/Real Estate
Emaar Properties Brand identity
Emaar, one of the world’s largest real estate companies, turns to The Brand Union, Dubai to create distinctive and brand-worthy identities for many of its diverse and challenging projects.
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Hongkong Land Destination branding
Hongkong Land – Facing competition from other areas in Hong Kong, this prominent developer wanted to attract attention to its portfolio of premium Central properties by tacking a different tact. What resulted was the creation of one of Hong Kong’s first “destination brands”: CENTRAL.
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29 Burj Dubai Boulevard Identity development
In developing a name and identity for its Frank Williams designed towers at Downtown Burj Dubai, home to the tallest building in the world, property giant Emaar called on The Brand Union to cut through the clutter.
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All case studies for Property/Real Estate
Identity development
29 Burj Dubai Boulevard
Destination branding
Central Market
Destination branding
Dubai Festival City
Brand identity
Emaar Properties
Destination branding
Hongkong Land
Destination branding
Marassi
Corporate branding
The Link
Destination branding
White Bay
More case studies
Motorola Global retail manifesto
Creating a global shopfront.
Oskar Retail experience design
Ground-breaking retail design dismantled barriers dividing staff from…
Cristal Brand renovation
Our work with SABMiller in Latin America has seen us help restore market…
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